I was writing my final year project during my 3rd year study with the supervision of Sir Amran bin Baharum. My topic was Malaysian Business Organization and Digital Marketing: A Study on its Implementation and Effectiveness of Food and Beverage Companies. I was honoured to take this golden opportunity to conduct a qualitative research, in- depth interview with 10 founders/ representatives of Malaysian Business Organization. I have the chances to interview face-to-face with the important person in their business which were:

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1. Puan Najatul Syahirah binti Sapari (Founder of Yati Murtabak Kampung Baru)

2. Br. Najmi Latif bin Nasrudin (Founder of Hanan Cafe)

3. Puan Zully binti Hj. Kamaruddin (Chief Marketing Officer Satay Capitol 1951- Warisan)

4. Br. Muhammad Ilman bin Mohd Syukri (Founder of Buboq, IIUM)

5. Muhammad Hazim bin Hassan (Director of Saudagar Global Resources Sdn Bhd- Wondercheese)

6. Br. Ahmad Aqil Azmy (Founder of Geng Mosha), 

7. Sr. Najihah Zaidi (Chief Operating Officer of Wowkawkaw Empire)

8. Br. Adam Fikri bin Hisyamuddin (Co-Founder of Perfect Waffle)

9. Sr. Natalia Atiqah binti Abdul Hafid (Founder of The Keria Ball Enterprise)

10. Tengku Mohd Hazwanhisyam bin T Zulkarnaini (Team Leader of Nescafe Hub IIUM).

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   I am glad and thankful to my supervisor due to give me the general idea of this project. My supervisor also has given me a broad and widened understanding on the concept of digital marketing. Personally, I was proposed and chose to conduct a project specifically to Malaysian Business Organization in Food and Beverage Companies  due to my strong passion in that industry. 

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   During the FYP presentation, I was complimented by the FYP accessors regarding my topic which was very comprehensive and excellent, and my presentation skill which was very precise and concise. I received so much praise during that day. Alhamdulillah. Here, I attached the photo of mine during FYP presentation as well as my final year project paper: